Teaming up with partners including New Balance, Polar, Power Music, Neilson Active Holidays and The National Magazine Company, Gatrorade is to offer its athletes the opportunity to redeem more than £1m in rewards - including sports equipment, music downloads and sporting holidays.

Individuals will need to collect codes from each bottle, which will correspond to a nominal points value. Codes can then be banked at the Gatorade website or via text and used to cash in.

Adam Draper, Gatorade brand manager said: "We are delighted to have the opportunity to put something back into sport and reward athletes at all levels with the 'Gatorade Gives Back' programme. We hope to get as many people involved as possible and I hope that schools, clubs and athletes will take advantage of the fantastic rewards that are available."