RMA Ltd has completed work on a new zone at Cadbury World - Advertising Avenue - in Bournville, Birmingham, UK.
The 14th zone to open at the attraction, Advertising Avenue allows visitors to trace the history of Cadbury via its past advertising campaigns.
The 'street' itself is designed to look and feel like chocolate, with chocolate trees and walls lining the route, while posters from as early as the turn of the 20th century are on display.
At the end of the avenue, visitors come face to face with the Cadbury gorilla from the most recent campaign.
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The explosion in consumer demand for strength training is driving a raft of innovative new launches from equipment suppliers, as Steph Eaves report
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Speedflex is the most inclusive workout in the world. Speedflex are pioneers of the revolutionary ‘HIIT Without the Hurt’ training method, meaning no joint pressure or pain during the workout, and no DOMS after it.
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