Saturday 26 November 2022 | The search engine for fitness buyers

03 Nov 2022

Time to get up to date with Digital Marketing, join the launch.

Supplier: CIMSPA

More CIMSPA details
The Digital Marketing HUb (DMH) is a CIMSPA initiative, which has secured an additional grant from Sport England to fund the Digital Marketing Hub. The DMH is a free online learning resource for any working in the health, fitness, physical activity and sport industry, both in paid and volunteer roles to provide resources, tools, and qualifications from the Digital Marketing Institution to ensure that the sector feels confident in utilising digital marketing to its full extent.

One year after launch thousands of people are accessing the Digital Marketing Hub, helping the sector to recover and reinvent following the Covid-19 pandemic. On the 15 th November at 11am a launch event is being hosted by Jake Humphrey and a panel of VIP guests. Get full access to the Hub and guaranteed registration for our launch event by signing up here.

Launched in September 2021, and funded by Sport England through a National Lottery award, the Digital Marketing Hub is free and available to anyone involved in sport and physical activity in England - such as freelance trainers, sport volunteers, marketing executives, and gym operators.

There are now over 5,300 people using the Digital Marketing Hub and the results have been impressive. 77% have improved their skills and confidence in digital marketing, with 72% having improved their marketing.

A whopping 87% of users have changed their behaviour to have a greater impact across their organisations such as talking to others, gathering information and taking action. As a result businesses are seeing an increased awareness of digital marketing, an increased involvement in digital marketing, more members, clients or participants and an increase in revenue.

Crucially 60% of those using the Digital Marketing Hub now feel more confident when communicating in an inclusive way. 42% state their communication with people from low socioeconomic groups has significantly improved.

“The Digital Marketing Hub is a key resource in helping the sector to recover and reinvent, enabling us to tackle inequalities and ensure everyone has the opportunity to be physically active”, said Adam Freeman-Pask, Head of Digital Innovation at Sport England.

“Within the first 9 months of operating the Digital Marketing Hub has received impressive volumes of visitors and registered users from a diverse range for organisation types across the sport and physical activity sector.

It is hugely positive to see the sector developing in-house digital marketing capabilities in this way, thanks to the Digital Marketing Hub, so that we are more agile and resilient for the future.”

With a successful first twelve months of delivery complete it’s important that the Digital Marketing Hub continues to evolve, keeping up with the latest digital marketing trends and offering the very best in support.

Ollie Bell, Commercial Director at CIMSPA, explains. “The Digital Marketing Hub is an original and innovative solution for the sport and physical activity sector. We are very pleased with the number of people taking part and improving their digital marketing.

Over the next twelve months we are excited to keep improving the support on offer, combining the most up-to-date digital marketing practice and support with a modern, slick, experience for everyone getting involved. Users can expect to be part of a vibrant community making it easier to find the people and solutions that will have the biggest impact.”

To gain access to the Digital Marketing Hub, and stay up to date with the latest opportunities, please click here

Supplier: CIMSPA
Loughborough Leicestershire UK
CIMSPA is the chartered professional development body for the UK’s sport and physical activity sector. We provide leadership, support and empowerment for professionals working in sport and physical activity, and a single unified voice for the sector.

The institute is currently working with employers, training providers, awarding organisations and FE/HE to deliver a groundbreaking workforce improvement project for the benefit of the whole sector.


Click here to visit CIMSPA's leisure-kit listing

Connect with
View issue contents
Sign up:
Instant Alerts/zines

Print edition

Find the right products and services for your company
News search
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

+44 (0)1462 431385

Technogym – Introducing Biostrength

Technogym’s Biostrength offers training innovation for everyone, enabling users to enjoy strength gains that fit their personal goals
View feature>>
Catalogue gallery
Company profile
Bungee Super Fly

View full profile>>

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Fitness jobs
Powered by
Contract Fitness Manager
Salary: Competitive
Location:Leamington Spa, UK
Company: Everyone Active
Finance & Admin Manager
Salary: Competitive
Company: Everyone Active
Leisure Attendant
Salary: £10,563.20 to £11,662.58pa for 19.5 hours per week
Location:Darlaston, Wednesbury, UK
Company: Walsall Council
Location:Leamington Spa, UK
Company: Everyone Active
Fitness news
Powered by
26 Nov 2022
Educational charity NCFE acquires Active IQ from Ascend Learning

Active IQ has been acquired by educational charity NCFE from its parent company, US-based Ascend Learning.
25 Nov 2022
l’Orange Bleue to launch 450 new gyms and day spas in next five years

José Nercellas, CEO of l’Orange Bleue, is planning to open 450 new European gyms and day spas over the next five years to make an 850-strong network.
Diary dates
Powered by
29-30 Nov 2022
World Halotherapy Global Symposium

United Kingdom
01-07 Dec 2022
World Leisure Congress 2022

tbc Dunedin
New Zealand
31 Jan - 02 Feb 2023
Spatex 2022

Coventry Building Society Arena Coventry
United Kingdom
Property & tenders
Powered by
Countryside Health Retreat business and premises for sale
Location: Malvern, Herefordshire
Company:The Clover Mill
Leasehold Opportunity for Ice Arena (Wales)
Location: Cardiff
Company:Cardiff City Council
Leasehold Opportunity for a new Velodrome
Location: Cardiff
Company:Cardiff City Council

To advertise your product and
reach over 57,000 leisure buyers
+44 (0)1462 431385

Published by Leisure Media Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd