Saturday 19 September 2020 | The search engine for fitness buyers

Xn Leisure advises on virtual memberships and how operators can move memberships online

Supplier: Xn Leisure Systems Limited

More Xn Leisure Systems Limited details
Virtual membership options are becoming increasingly popular as a means to provide fun and innovative ways to support members to stay fit and well
According to software solutions provider, Xn Leisure, the uncertainty surrounding COVID-19 has made it more important than ever to pull out all the stops to keep members active and engaged and your profits healthy.

Increasing member retention rates by just 5 per cent has been shown to increase profits by between 25 per cent and 95 per cent.

Virtual membership options are becoming increasingly popular as a means to provide fun and innovative ways to support members to stay fit and well without having to physically attend a facility.

Providing value to your member
Virtual memberships allow members to stay connected no matter where they are. Easy, convenient, and simple to access content such as workout videos that are easy to do remotely can attract members that still want to keep active but are nervous about being on-site.

A good example of this is Xn Move, which allows you to promote your own branded livestream site, maximise conversion and retention of members, publish your virtual timetables, stay connected with your members and share reviews.

Tips for successful virtual memberships

- Identify the services that you can offer virtually

- Choose the instructors and trainers that will build online communities

- Film all fitness class content

- Set up a members-only area - this can be on your website, or a member-only app

- Make sure your joining system can allow virtual members to sign-up and pay their memberships online

- Engage clients before, during, and after classes

In summary

The one good thing to come out of the COVID-19 crisis is the pioneering new digital content to keep members engaged during these unprecedented times.

At-home workouts have been one of the defining features of 2020, and it’s becoming clear that virtual membership can be extremely useful for engaging members and stopping cancelled memberships.

Supplier: Xn Leisure Systems Limited
Abingdon Oxfordshire UK
Xn Leisure is a provider of cutting-edge health and fitness software, offering an exceptional service to facilities in the private and public sector. Our extensive catalogue includes multi-channel selfservice solutions, fast-track kiosks and tablet check-ins. Memberships, bookings, event ticketing and payments are available via the web and mobile with customers able to easily admit themselves into your facility, reducing queues and minimising entry times.

Our customers include local authorities, trusts, facilities management companies, 24-hour low-cost gyms, climbing centres, ski centres, gymnastics clubs and the private sector.


Click here to visit Xn Leisure Systems Limited's leisure-kit listing

Connect with
View issue contents
Sign up:
Instant Alerts/zines

Print edition

Find the right products and services for your company
News search
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

+44 (0)1462 431385

Product innovation

HCM reveals innovations from KeepMe, Myzone, Les Mills and Life Fitness
View feature>>
Catalogue gallery
Company profile

Thousands of clubs worldwide rely on the Netpulse platform to strengthen engagement, increase revenue and enhance the member experience by integrating key technologies together in one mobile app.
View full profile>>

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Fitness jobs
Powered by
Personal Trainer - Self Employed
Salary: Competitive
Location:Sunbury-on-Thames, UK
Company: Everyone Active
Personal Trainer
Salary: Competitive
Location:Sandhurst, UK
Company: énergie group
Sales Manager
Salary: Competitive
Location:Brighton, UK
Company: énergie group
Health and Fitness Manager
Salary: Competitive
Location:Dundee, UK
Company: énergie group
Fitness news
Powered by
18 Sep 2020
Gyms could get payouts on business interruption insurance following high court ruling

Hundreds of thousands of small companies in the UK – including those operating in fitness and leisure – are set to receive payouts on interruption insurance policies, following a high court judgment in a test case brought by the Financial Conduct Authority (FCA).
18 Sep 2020
Boutiques back to 91 per cent of pre-COVID levels in some world regions

Boutique gym attendance and class bookings in some world regions have bounced back to around 91 per cent of pre-COVID levels.
Diary dates
Powered by
18-20 Sep 2020
FIWE Fitness Trade Show

21-24 Sep 2020
SIBEC North America

Loews Coronado Bay Resort Coronado
United States
21-24 Sep 2020

Messe Stuttgart
Property & tenders
Powered by
Tender for license to occupy outstanding sports facilities in central London
Location: 11 - 25 Union St, London SE1 1SD
Company:Bankside Open Spaces Trust
Exciting leisure farm opportunity
Location: Waltham Abbey, Essex
Company:Lee Valley Regional Park Authority


To advertise your product and
reach over 57,000 leisure buyers
+44 (0)1462 431385

Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd