Thursday 25 April 2024 | fitness-kit.net: The search engine for fitness buyers

22 Oct 2019

Brand means business: A new era of gym equipment customisation

Supplier: Jordan Fitness

More Jordan Fitness details
Jordan gives clubs the opportunity to personalise their equipment, including the HIIT Bench, with club logos and colours
Jordan Fitness has long been recognised across the industry for its premium-quality gym equipment, and its wide variety of free weights, benches, functional kit, rigs and storage.

As one of the early pioneers in customisation, Jordan was among the first to introduce the opportunity for gyms, hotels and franchises to add their logo and brand colours to its free-weights. Today, not only does the company offer personalisation of its urethane dumbbells, barbells, olympic discs and studio plates, but any rack or rig can also be bespoke, in both design and colour, to suit any style, due to the company's extensive powder coating facility.

If that’s not enough to make a club's brand stand out, the company's custom flooring and turf offering adds another dimension, offering the possibility of developing unique designs for exclusive and bespoke fitness programming.

The big hit this year, however, has most certainly been the introduction of Jordan's new HIIT Bench. This three-in-one functional training station features an adjustable bench with a plyo box surface, as well as storage and attachments for a host of functional kit. It enables clubs to create their own unique HIIT experience.

What really gives the HIIT Bench the edge, in addition to the add-ons such as the core trainer, is Jordan's customisation offerings, which gives clubs the opportunity to laser etch their logos into the mainframe and offers more than 250 RAL colour options. In addition, clubs can choose to add any style of dumbbells, to match their brand ethos.

Will gyms ever look the same again?

Jordan recognises that brand means business, more business for gyms who want to connect with their community and build a unique identity amongst their followers.

Personalisation doesn’t have to come at a premium price. Jordan has mastered this over its 30 years in business and with dedicated account management and advice, operators really can bring their brand to life.



Supplier: Jordan Fitness
Kings Lynn Norfolk UK
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation for high-quality functional training equipment, since it was established in 1989.

Neil Jordan, company founder and chairman, built Jordan Fitness based on a key principle; that customers and clients would receive premium quality at an affordable price. By applying innovation in design, and sourcing exceptional quality products, we deliver outstanding fitness solutions.

We have remained valued by our clients and at the forefront of the industry for over 30 years as a result.

Jordan Fitness also have established relationships with other leaders within the global fitness industry including fitness brand, Lifeline USA.

Web: www.jordanfitness.com

Click here to visit Jordan Fitness's leisure-kit listing


Connect with
fitness-kit.net
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

Find the right products and services for your company
News search
 
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

Call
+44 (0)1462 431385
 
Insight

Mental wellness

An ACE summit on mental health shared methods fitness professionals can build into their toolkit, as Kath Hudson reports
View feature>>
Catalogue gallery
 
Company profile
 
Study Active

Study Active is a UK leading provider of health & fitness qualifications including Gym Instructing and Personal Training. Study Active is an Active IQ approved centre with CIMSPA endorsed Training Provider Partner status.
View full profile>>
 

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Fitness jobs
Powered by
leisureopportunities.com
Fitness Motivator and Personal Trainer
Salary:
Location:Market Rasen
Company: Everyone Active
More>>
Recreation Assistant (Dry Site)
Salary: Competitive
Location:Market Rasen
Company: Everyone Active
More>>
Party Leader
Salary: Competitive
Location:Gainsborough
Company: Everyone Active
More>>
Fitness Motivator and Personal Trainer
Salary:
Location:Gainsborough
Company: Everyone Active
More>>
 
Fitness news
Powered by
leisureopportunities.com
24 Apr 2024
Immediate rewards can motivate people to exercise, finds new research

Short-term incentives for exercise, such as using daily reminders, rewards or games, can lead to sustained increases in activity according to new research.
More>>
23 Apr 2024
RSG opens flagship John Reed in Berlin, as its builds out its 'world city' portfolio

With the launch of its 49th John Reed, RSG Group is looking for more opportunities for its high- end brand in the US and Europe, but is pausing UK expansion.
More>>
 
Diary dates
Powered by
leisurediary.com
13-16 May 2024
W3Spa EMEA

Conrad Chia Laguna Sardinia
Italy
More>>
14 May 2024
2024 Wellness Real Estate & Communities Symposium

JPMorgan Chase Headquarters New York City
United States
More>>
23-24 May 2024
European Health Prevention Day

Large Hall of the Chamber of Commerce (Erbprinzenpalais) Wiesbaden
Germany
More>>
 
Property & tenders
Powered by
leisureproperty.com
30 acres at Clays Lane, Debden Green, Loughton
Location: Loughton, IG10
Company:Knight Frank
More>>
Tender: retail units at The Engine Yard, Belvoir Castle
Location: Grantham, Leicestershire
Company:Belvoir Castle
More>>
To Let – Potterne Park Sports Ground
Location: Verwood, Dorset
Company:AVISON YOUNG
More>>

 
To advertise your product and
reach over 57,000 leisure buyers
call
+44 (0)1462 431385

Published by Leisure Media Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd