Monday 22 January 2018 | fitness-kit.net: The search engine for fitness buyers

05 Jan 2018

H&M blends fashion and sustainability with new activewear range

Supplier: H&M Hennes & Mauritz Ltd.

More H&M Hennes & Mauritz Ltd. details
The pieces were created using an innovative knitting technique that uses less yarn and minimises fabric waste
Global retailer H&M has released a range of sustainable activewear for women.

The line, which is designed to combine fashion and function, was inspired by the strength of nature and women, and is made from sustainable materials.

The collection is made up of tights, sports bras, hoodies and tops for training, running and yoga, and features a neutral colour palette of beige, black and green tones.

The pieces are made with recycled polyester and elastane, and an innovative knitting technique, to minimise fabric waste, was utilised.

Billed as a ‘truly modern activewear collection that reflects the importance of conscious fashion today’, the collection is designed to be flattering and fashion-forward, and features contrast panelling, criss-cross backs and decorative webbing.

Additionally the pieces feature quick-dry technology, built in support and ventilation holes, and are seamless to provide maximum comfort.

Petra Smeds, head designer of Sportswear at H&M, says: “By bringing together the functional and feminine, the aim is to give customers a stylish, conscious sports collection.”

“And not just through fabrics,” Smeds adds. “We utilised a new knitting technique that creates seamless garments while using less yarn of fabric waste. Blending function with sustainable thinking and fashion in this way is the way forward.”

The new collection is one of several steps that H&M is currently taking towards becoming more sustainable. With an ultimate goal to create all of its products from sustainable and/or recycled materials by 2030, the company plans to create a closed loop system in which unwanted clothing can be reused or recycled into new products.


Supplier: H&M Hennes & Mauritz Ltd.

The H&M group is one of the world’s leading fashion companies – with the brands H&M and H&M Home, COS, & Other Stories, Monki, Weekday Cheap Monday and ARKET. Each with its own unique identity, all our brands are united by a passion for fashion and quality and the drive to dress customers in a sustainable way.
Web:

Click here to visit H&M Hennes & Mauritz Ltd.'s leisure-kit listing


Connect with
fitness-kit.net
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

Find the right products and services for your company
News search
 
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

Call
+44 (0)1462 431385
 
SIBEC 2017 review

Olympic Dreams

Keynote speaker Eddie ‘the Eagle’ Edwards talks to us about going to the Calgary Winter Olympics and the power of sport
View feature>>
Catalogue gallery
 
Company profile
 
SPARCSTUDIO

Sparcstudio is a privately-owned creative design practice of designers and architects that has carved a reputation for designing highly creative, successful and award winning spas, wellness/ fitness and hotel and resort facilities.
View full profile>>
 

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email fitness-kit@leisuremedia.com
Fitness jobs
Powered by
leisureopportunities.com
Team Member - Casual Event Catering
Salary: NMW up to £7.50 per hour
Location:Thornbury, Bristol, United Kingdom
Company: Circadian Leisure Trust
More>>
Personal Trainer
Salary: RENT FREE in exchange for 15 hours.
Location:West Ealing, London, United Kingdom
Company: energie group
More>>
Health Referral Manager
Salary: Up to £38,089 per annum (40 hours a weeks pro rat
Location:Lower Clapton, East London
Company: GLL
More>>
Health Referral Weight Management Coordinator
Salary: Up to £30,252 per annum (40 hours a weeks pro rat
Location:Woolwich, South East London
Company: GLL
More>>
 
Fitness news
Powered by
leisureopportunities.com
22 Jan 2018
Macdonald Hotels to invest £2.5m in fitness upgrades across portfolio

Independent hotel group Macdonald Hotels and Resorts has revealed plans to spend £2.5m on upgrading the health and wellness clubs across its portfolio.
More>>
20 Jan 2018
Government policy on fitness and wellbeing in Wales set for scrutiny

Baroness Tanni Grey-Thompson has been named as a keynote speaker for the Getting Wales Moving conference, which will scrutinise Welsh government policy on issues relating to fitness, health and wellbeing.
More>>
 
Diary dates
Powered by
leisurediary.com
29-30 Jan 2018
Facilities Management Forum

Radisson Blu Hotel, London Stansted Stansted
United Kingdom
More>>
30 Jan - 01 Feb 2018
Spatex 2018

Ericsson Exhibition Hall, Ricoh Arena Coventry
United Kingdom
More>>
05-06 Feb 2018
Professional Beauty GCC

The Meydan Dubai
United Arab Emirates
More>>
 
Property & tenders
Powered by
leisureproperty.com
Tender for the provision and operation of an Observation Wheel on the Council’s Recreation Ground in Stratford upon Avon
Location:
Company:Stratford-on-Avon District Council
More>>
East Cambridgeshire District Council is seeking expressions of interest for Mepal Outdoor Centre.
Location:
Company: East Cambridgeshire District Council
More>>
Recreational Land for Development of Sporting Activities
Location:
Company: Gravesham Borough Council
More>>

 

To advertise your product and
reach over 57,000 leisure buyers
call
+44 (0)1462 431385

Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd